BoB x DLM FC is a competitive team, a community-led movement and a creator-powered story. We're looking for the brand that backs it from day one.
There still aren't enough visible Asian figures in football, and too many young ESEA players are made to feel the game isn't a space for people like them.
BoB x DLM FC exists to change what the next generation believes is possible: a real, competitive squad and a weekly community, told through the UK's biggest East Asian creator platform.
This is already moving – not an idea on a napkin. The team has launched, attracted players and built weekly momentum.
A confirmed place in a culturally relevant tournament for British ESEA football – and a clear first campaign moment for your brand, with a fixed date.
Not just a logo on a shirt – ownership across the whole platform, carried by 1–2 pieces of short-form content every week.
You approve key campaign moments – BOB keeps creative control over organic storytelling, so it stays authentic.
Back a project rooted in British ESEA pride, representation and community.
180k+ audience and 1m+ monthly reach across social platforms – genuine distribution.
Become the original sponsor of a team aiming for the Frank Soo Cup and beyond. "Founding" can only be claimed once.
Tell us about your brand and we'll send the full founding-partner proposal, including packages and timelines.
Thanks – we'll be in touch with the founding-partner proposal shortly.